Stopover Buddies | Icelandair
SOCIAL | PR


In order to highlight Icelandair’s stopover service, in which transatlantic flyers could break-up their flights and stay in Iceland for up to seven days at no additional airfare, we launched Stopover Buddies; the ability to book an Icelandic tour guide to help you make the most of your stay and discover local secrets.

To help publicise this, we created a very special moment for two lucky travellers. We found Jennifer and Matt via social media, a couple who spend their working week apart from each other, on either side of the Atlantic. We worked closely with Jennifer and Icelandair’s Stopover Buddies, to plan the trip of a lifetime, in which Jennifer conducted an underwater proposal to Matt, between the North American and Eurasian tectonic plates that keep the couple apart.




BIANCA EGLINTON, CREATIVE DIRECTOR, biancareglinton@gmail.com